#3: CLAUDE CO-WORK IS THE RIGHT MOVE

Gemini and Anthropic de mi corazón. También ando buscando reconectar con amigos diseñadores y video editores.

Claude Code is definitely a tool I can’t stop recommending to everyone. Despite other alternatives: OpenAI’s Codex, Google with Gemini, Antigravity, Cursor, KiloCode, etc. Claude Code just got it right. But here’s the thing: Claude Code still sounds like a tool for programmers. Even if you don’t need to learn how to code, technical people get better results with coding tools.

What I find fascinating about Claude Co-Work is that they improved the interface and branding, making it more accessible. The product was coded by Claude Code itself, and the team is now very outgoing on social media, sharing their experiences. Anthropic is finding its growth engine - this feels like their product-market fit moment. Think about it as a tool to manage your computer and 10x yourself. Instead of doing tasks manually, describe what you want to do and it becomes like your operating system making it happen.

I’m seeing OpenAI focus on healthcare as their big strategy this year. We’ll see who wins. But if I was telling people to use Claude Code and some still haven’t tried it, Claude Co-Work makes entering this ecosystem easier. The only caveat: it’s limited to Pro accounts right now, so it’s a little expensive. But even trying Claude Code with just an API key from Anthropic can get you started.

My ask: think about something you haven’t done that’s sitting on your computer - rearranging your downloads folder, messy Excel files, whatever you have pending. Ask Claude Co-Work or Claude Code to help you with it. You’ll be impressed. That’s how you find the magic moment.

Interesting links to share:

• Spotify’s new CEOs are battling angry artists and algo fatigue - New direction at Spotify. The algorithm needs to evolve. I wonder if they’ll fix it similar to what X did with Grok’s AI approach.

• Análisis de inversiones en Latinoamérica para el 2025 por Crunchbase - Brasil sigue siendo el nombre principal en la región.

• Apple partnering with Gemini for the future of Siri - This is defining the big AI company for 2026.

• 25 years of Wikipedia - Veinticinco. You should consider donating to them.

• Some people leave OpenAI to build something, but then they just go back.

• Don’t create a hotspot suggesting that you have a bomb on a plane, please?

• Speaking of Claude Code and Cowork, Casey has some ideas of how to use it if you are a writer.

• Not only is Google winning over Apple, it is also demonstrating the superpower it has with its toolbox.

Sending this from downtown SF where I’ve been playing with a Vending Machine all day. I’ll share some updates about that soon.